Creating a concept album of orchestral pop is Greta Gertler's latest musical venture. Greta and percussionist Adam Gold formed The Universal Thump, combining the work of over 60 exceptional musicians. As they describe it, "the catalytic inspiration for this record (and later its unifying tale) was a whale-watching expedition for two, that took the co-producers (Adam and Greta) to Maritime Canada in mid 2008 (elaborated in the impressionistic “To The Border”)."